AsiaWorld-Expo｜Longines Hong Kong International Equestrian Festival presents Lifestyle Village, a collection of rich and exciting entertainment programs and exquisite craftsmanship treasures

Description

The first Longines Hong Kong International Equestrian Festival will be held at AsiaWorld-Expo from February 14 to 16, 2025, and will present the highly anticipated Lifestyle Village. This world-class event will become the highlight of the year in Hong Kong, presenting three consecutive days of exciting five-star international show jumping, equestrian performances, and dressage performances, gathering the world's top horses and riders. Members of the Jockey Club’s equestrian team, Mr. Lam Li-xin, Ms. Lai Zhenmin, and Ms. Lai Jiayi, who have participated in many FEI CSI3* and CSI4* events in Europe and represented Hong Kong, China at the 19th Hangzhou Asian Games, will also participate in the first Longines Hong Kong International Equestrian Festival. .
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As one of the most anticipated events in the Hong Kong equestrian community next year, the Longines Hong Kong International Equestrian Festival presents the highlight event Lifestyle Village, allowing visitors to enjoy the exciting events while experiencing the culture and art of Hong Kong and neighboring regions, and tasting a series of unique brands and exciting products. Activities and experience the top equestrian experience.
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An event gathering more than 150 brands to embark on a unique shopping journey

Lifestyle Village will present visitors with a perfect blend of lifestyle, wine, food, and entertainment experiences, perfectly echoing the exciting competition on the field, so that every visitor can fully enjoy the Longines Hong Kong International Equestrian Festival. There will be more than 150 brands stationed in Lifestyle Village, with rich and diverse categories, covering fashion and beauty (such as NATACHA VAN, Novel Fineries, Novelty Lane and Xu's), gourmet food (such as Bawang Chaji), and fashionable home accessories (such as FH&Home, Laurastar and HIZERO) as well as travel and leisure products (such as the Hong Kong Car Camping Station), bringing visitors a unique shopping experience. Equestrian enthusiasts can also visit the dedicated equestrian shopping area to shop for a variety of equestrian products from well-known brands such as Harcour, Prestige Italia, Meraviglia Riding and Horse & Hound Hong Kong.
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The Idea Box area of ​​Lifestyle Village is even more unique. It selects multiple brands and cleverly packages their products in fashionable and exquisite wooden boxes, and sells them on-site in the form of mysterious gift boxes. Idea Box aims to showcase the charm of design innovation and gathers 12 independent brands including Luofei, WEIXUWANG, Xuegu and Libai. These brands are famous for their unique single-piece craftsmanship, and their products cover ceramics, weaving, aromatherapy and Art and other diverse areas allow visitors to appreciate these unique art treasures and take them away for collection.
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In addition, visitors can purchase a range of unforgettable souvenirs suitable for all ages at the Longines Hong Kong International Equestrian Festival store. Whether they are wearing clothes full of festival elements and getting involved in the excitement of the event; buying medals and stuffed animals with logos for their children; or buying exquisite ceramic home furnishings, visitors can relive the Longines Hong Kong International Equestrian Festival. Wonderful moments.

Enjoy a unique feast of taste
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Visitors can relax at the Chef’s Theater and enjoy a feast for their taste buds presented by local celebrity chefs with their exquisite cooking skills. A group of celebrity chefs will host a total of 20 interactive cooking demonstrations, presenting their signature dishes and favorite local delicacies, and sharing their cooking experiences to inspire everyone. Celebrity chef Gianni Caprioli from Giando Italian Restaurant & Bar will make a shining appearance at the three-day event as one of the celebrity chefs participating in cooking demonstrations.
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The Champagne Bar is located in an elegant independent area with unique interior design and a view of the warm-up area. Guests can sip Taittinger champagne while watching the exciting moments of riders and horses preparing to take the field. The Champagne Bar will provide a perfect place for taste-seeking connoisseurs and food lovers to relax and sip world-class champagne, allowing visitors to enjoy tranquility and elegance in the lively atmosphere of the event.

An entertainment destination not to be missed next February
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As the founding partner of the Longines Hong Kong International Equestrian Festival, the Hong Kong Jockey Club will fully support the Hong Kong Jockey Club Live Zone to bring exciting lectures and interview programs to visitors. In line with the Hong Kong Jockey Club's commitment to building and supporting the equestrian community in Hong Kong and the Greater Bay Area, the program content allows visitors to gain an in-depth understanding of the sport and the hard work behind it. The event will also invite Hong Kong's top jockeys from the field to conduct in-depth interviews, as well as get a glimpse of behind-the-scenes work (such as stable assistants and farriers), and even enjoy exciting sharings from Shetland pony jockeys.
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If you want to further experience the fashion atmosphere of the event, visitors can go to the Fashion Runway to enjoy exclusive fashion shows by local designers and brands, as well as interactive styling tutorials hosted by many popular stylists. Among them is the well-known Hong Kong designer Cheng Siu-leung, who will bring his designs famous for his luxurious minimalist style and iconic gorgeous evening wear. In addition, Fashion Runway will focus on four Hong Kong designers and brands, including HARRISON WONG, founded by Hong Kong famous menswear designer Huang Ziwei, known for its simple structural lines and dramatic shapes; and HARRISON WONG, founded by designer Liu Zhihua, which focuses on integrating casual street style and SPYHENRYLAU, a brand of elegant taste.

Family fun and exploring the equestrian world
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During the three-day event, Lifestyle Village will provide a variety of exciting experiences for the new generation of equestrian enthusiasts. Kid’s Zone allows young equestrian fans to experience fun doll equestrian games and participate in simulated horse racing competitions to try their skills. The competition will be held on a specially designed track and presented by the well-known equestrian clothing brand LeMieux.
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In addition, the event also features exciting parent-child interactive sessions. The specially designed warm-up area allows visitors to watch the riders and horses warming up before the competition up close, allowing visitors to experience the charm of equestrian sports more deeply.
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The Longines Hong Kong International Equestrian Festival will also work hand in hand with the Hong Kong Children's Fashion Week to hold a fashion show at the Fashion Runway in Lifestyle Village from 10 am to 12 pm on February 15, showcasing products from brands such as Lucky Seven, Kingdom Boutique and Kipop. Children's clothing and accessories. Hong Kong Children's Fashion Week will also hold the third "Model World Cup Rookie Competition" from 10 am to 12 noon on February 16, giving children the opportunity to step onto the stage and chase their fashion dreams.
In addition, Hong Kong Car Camping Station will create an outdoor luxury camping experience at Lifestyle Village, allowing parents and children to share the fun. Children who are passionate about cars can appreciate the 15 classic cars on display by the Hong Kong Classic Car Association and feel their extraordinary charm.

Book now: three days of equestrian excitement
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Whether it is exciting equestrian competition, luxurious and exquisite life experience, or exciting parent-child activities, the Longines Hong Kong International Equestrian Festival will surely meet the requirements of equestrian enthusiasts of all ages and bring unforgettable happy memories to the majority of visitors. Tickets are on sale from HK Ticketing starting from today, with prices starting from HK$560, including auditorium passes to the competition venue and Lifestyle Village. Purchase exclusive Lifestyle Village admission tickets before December 25, 2024 for only HK$22. Tickets also come with VIP tiers, offering first-class views of all sporting events and top-notch hospitality.